Sustainability Circularity Regeneration

The words no longer matter. Action does. 

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Our Impact

We believe that the businesses driving change today will be the ones leading markets tomorrow. But to truly know—and improve—their impact, both brands and manufacturers need a new kind of intelligence.

That’s why we developed Worldly.

Worldly equips future-forward brands and manufacturers with powerful supply chain intelligence as the basis for taking action. Actions that ultimately transform how products are made, marketed, bought, used, and recycled.

Relied on by more than forty thousand brands and manufacturers across the globe, Worldly proudly hosts and supports leading sustainability assessments and methodologies for the apparel, textile, and footwear industry.

Below, read our 2022 impact report to learn how our customers are improving their impact with Worldly.

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Our Story

Worldly was launched in 2019 as a public-benefit technology company, led by a founding team with decades of experience in apparel manufacturing, sustainable innovation, and software development.

Initially the platform was designed to host the Higg Index, a suite of measurement tools developed by the global nonprofit alliance Cascale (formerly the Sustainable Apparel Coalition). This methodology is the most widely used within the apparel and footwear industries, and Worldly remains its exclusive licensee.

In recent years, we’ve expanded the capabilities of Worldly with more advanced analytics, reporting, and performance tracking tools — as well as complementary data and methodologies from trusted third-parties. We’re proud to serve customers in hard goods, outdoor equipment, home furnishings, and toys in addition to apparel.

Leadership Team

Scott Raskin

Chief Executive Officer

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Scott Raskin

Chief Executive Officer

Scott Raskin is the CEO of Worldly, where he champions the idea that impactful change springs from actionable measures. Leveraging years of leadership experience in tech companies, he steers Worldly toward sustainable growth, providing brands, manufacturers, retailers, and suppliers with solutions to enhance their positive environmental and social impact.

Scott's commitment to results and customer satisfaction positions Worldly as an essential platform for consumer goods companies seeking to lessen their footprint, adhere to regulations, and promote transparency. His management style, deeply rooted in valuing people and culture, inspires creativity and teamwork. Guided by a firm resolve to create significant change, Scott's leadership shapes Worldly's contribution to a more responsible corporate world.

Scott is focused on leading the evolution and expansion of Worldly’s platform to include new capabilities, innovations, and automation to empower sustainability-minded companies to analyze, understand, report, and improve their supply chain and product impacts.

Stephanie Bastin-Wells

Chief HR Officer

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Stephanie Bastin-Wells

Chief HR Officer

Stephanie Bastin-Wells leads the People Organization at Worldly and is responsible for supporting their global employee base.

Prior to Worldly, Stephanie built an international career across various industries implementing human resource strategies to support and engage global talent. She thrives in the startup space due to her unique combination of business acumen and HR expertise and is known for generating compassionate approaches to complex situations. Stephanie believes that leadership authenticity is the key to engaging and inspiring talent and she encourages leaders to be the best versions of themselves at work and beyond.

Outside of work, Stephanie advocates for global understanding by hosting high school students from around the world. She is a curious and enthusiastic international traveler, an average-but-passionate skier, an avid reader, a coffee lover and she enjoys spending time outdoors doing anything with her family and dopey Labrador.

Stephanie has held active SPHR and SHRM-SCP accreditations for 15 years and is an honors graduate from Portland State University in Oregon.

Francois Thrower

Chief Financial Officer

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Francois Thrower

Chief Financial Officer

Francois Thrower is the Chief Financial Officer at Worldly, where his extensive experience in financial management and strategic leadership play a pivotal role in driving Worldly’s growth trajectory. In his role as CFO, Francois oversees Worldly's financial operations, guiding financial strategy, capital management, and financial reporting.

With a career spanning over two decades, Francois has held pivotal financial leadership positions in numerous SaaS companies. His expertise in honing and transforming financial strategies, along with his forward-thinking approach, complements Worldly's dynamic team as we continue to broaden our customer base and refine our product line-up to better serve them.

Francois Thrower holds a Bachelor of Science in Economics from The Wharton School, with a finance concentration.

James Schaffer

Chief Strategy Officer

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James Schaffer

Chief Strategy Officer

James Schaffer is the Chief Strategy Officer of Worldly, where he oversees business development, client services, partnerships, and corporate development.

Before joining Worldly, James was co-founder and Managing Partner of Schaffer & Combs, a strategy consultancy that served purpose-driven organizations globally since 2009. During his tenure, James led numerous strategy engagements with leading sustainability organizations, including the Sustainable Apparel Coalition, Apparel Impact Institute, ZDHC, BlueSign, World Resources Institute, B Lab, Rainforest Alliance, and Outdoor Industry Association, as well as with dozens of social sector organizations. In recent years, James has spearheaded negotiations that established the industry alliance between the Sustainable Apparel Coalition, Textile Exchange, the Apparel Impact Institute, and ZDHC to drive efficiencies and accelerate sustainability efforts within the apparel industry. He also played a critical role in establishing Worldly as a standalone technology company.

Before Schaffer & Combs, James was CEO of Global Data Vault Corporation, a data storage technology company serving customers in the U.S. and U.K.

James’s career synthesizes business leadership and growth through innovation and partnerships, and a profound commitment to social impact and environmental sustainability.

He graduated from The College of William and Mary with a BA in Government.

Kevin Vranes

Chief Product Officer

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Kevin Vranes

Chief Product Officer

Kevin Vranes is the Chief Product Officer for Worldly, where he oversees product strategy, planning and execution. Kevin started in the climate change world with a Ph.D. in Ocean and Climate Physics from Columbia University in 2003, then became a Congressional Science Fellow working for U.S. Senator Ron Wyden. His post-doctoral work focused on climate change and natural hazards policy. Since leaving Capitol Hill in 2004, Kevin has served in climate- and energy-focused positions in academia, consulting and software, including with multiple cleantech ventures. He was early to the corporate carbon accounting world, performing multiple carbon accounting, third-party assurance and life-cycle assessment projects as a consultant for multinational companies starting in 2007.

Kevin was the founding and originating Product Manager of Salesforce’s Net Zero Cloud software platform in 2019 and continued to drive product strategy and execution as Salesforce expanded the product to address all aspects of ESG data collection, management, reporting and data visualization. For Net Zero Cloud, he also oversaw technical partnership activities, analyst relations, competitive analysis and product feedback and advisory councils with customers. He helped build Net Zero Cloud into the top Sustainability Management System software platform according to multiple analyst reviews. Immediately prior to Salesforce, Kevin ran product management for two other companies in the energy and environmental sector.

Kevin focuses on blending deep technical and subject-matter expertise with customer-centric, human-centered design principles. He is obsessively customer-focused and constantly drives towards maximizes positive environmental impact.

John Armstrong

Chief Technology Officer

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John Armstrong

Chief Technology Officer

John Armstrong is the Chief Technology Officer at Worldly, where he is responsible for the development and strategic roadmap of Worldly technology.

John has deep experience conceptualizing, architecting, launching, and scaling products for a wide variety of organizations including start-ups, nonprofits and publicly traded corporations.
Prior to Worldly, he co-founded the development firm Bright & Shiny, where he put his expertise to use solving a variety of complex technical asks for clients of all sizes.

As the Technology Director for Frog Design, he worked with some of the world’s leading companies, helping them build a wide range of meaningful products, services and experiences, depending on their individual need.

John has always relied on a common-sense approach to software design and construction rather than rigid conformance to any specific methodology or technology. He’s happy to apply his diverse skill set to Worldly, where agile tech is the potent vehicle that can power massive global change.

John studied Computer Science at the University of California, Santa Barbara. He enjoys mountain biking in the hills of southern California any chance he can get.

Jay Gaines

Chief Marketing and Content Officer

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Jay Gaines

Chief Marketing and Content Officer

Jay Gaines is the Chief Marketing and Content Officer at Worldly, where he leads global marketing strategy and the deployment of data insights that help customers strategically embed sustainability data into their day-to-day operations.

Leveraging his two decades of experience in B2B leadership, Jay is passionate about empowering businesses to achieve exceptional growth while making a positive impact for their customers and the world. His expertise lies in crafting focused and effective go-to-market strategies, building and leading high-performing teams, and transforming data into actionable insights.

Throughout his career, Jay has held many executive-level marketing and business development roles at both established and startup B2B companies, including SiriusDecisions and Forrester, where he served as both Chief Marketing Officer and led their advisory services for global marketing leaders. He is also a sought-after speaker and business advisor, focused on go-to-market strategy and leadership, guiding companies through organizational change, and building focused, aligned, and high-performing teams.

A champion for impactful storytelling, Jay is also an Emmy-nominated executive producer of the film Sylvie’s Love. He holds a Bachelor of Arts degree from Columbia University.

Adele Stafford

Executive Vice President, Growth Initiatives

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Adele Stafford

Executive Vice President, Growth Initiatives

As the EVP of Growth Initiatives at Worldly, Adele Stafford oversees the team responsible for customer excellence including Customer Success and Account Management.

Adele brings twenty years of experience working at the nexus of design, technology and strategy to Worldly. Prior to joining Worldly, Adele was the VP of Accounts for Blue State, a digital marketing and communications agency who partners with leading causes, companies and campaigns. Her client roster included Google, Monterey Bay Aquarium (Seafood Watch), UCSF, and Participant Media.

At Frog Design, Adele was a Director of Client Services, overseeing account growth and business strategy for key clients including Procter & Gamble, Hewlett Packard, and General Electric. She also spent time working in a marketing strategy role for organizations like the Museum of Fine Arts, Boston and the University of North Carolina at Chapel Hill.

Adele is a practicing studio artist and hand weaver whose work is deeply rooted in sustainable fiber agriculture. Over the past ten years, this work has culminated in a project called Voices of Industry, a survey of the cultural and agricultural context that informs our domestic textile supply chain.

Adele is a graduate of Rhode Island School of Design with a Bachelor of Fine Art and Simmons College with a Master of Business Administration.

Nikki Frazer-Reid

Executive Vice President, Marketing

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Nikki Frazer-Reid

Executive Vice President, Marketing

Nikki Frazer-Reid is a dynamic marketing executive known for her strategic thinking and energetic leadership in the B2B technology space. In her role as EVP, Marketing at Worldly, she directs marketing and communications strategies that drive revenue growth, deepen industry engagement, and grow the Worldly brand.

With over 15 years’ experience in marketing, working from both the UK and North America, Nikki’s expertise focuses on leading end-to-end marketing operations that are drivers of revenue growth, with her early career focusing on delivering scalable demand generation strategies that work in close alignment with sales priorities to generate and accelerate pipeline and revenue. She is passionate about developing performance-driven team cultures that work in close partnership with cross-functional teams to have maximum impact on business strategy.

In recent years, Nikki has led full spectrum marketing functions that are optimized for scale and impact, for both publicly listed and privately held companies. Most recently, Nikki served as Chief Marketing Officer at Quotient Technology (acquired by Neptune Retail Solutions), and prior to that as Vice President of Marketing for recruiting platform Triplebyte and innovation management technology company, Spigit (acquired by Planview).

Investors

Worldly is proud to be funded by values-aligned investors that support our mission to improve supply chain sustainability—across not only carbon but water, energy, and worker well-being.

Our Series B was co-led by technology growth investor Silversmith Capital Partners and Tom Steyer and Katie Hall’s Galvanize Climate Solutions, along with participation by Series A partners Titan Grove and Buckhill Capital. This funding will accelerate our delivery of innovative technology solutions and rapid expansion into new consumer goods categories.

These investors share our vision of creating the economy of the future: one that prioritizes people and planet, without compromising growth.

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